Copy, Transcription, Paid Media & More for the #OurAnxietyStories Podcast
For Seasons 3 and 4 of #OurAnxietyStories – the Anxiety Canada Podcast, I transcribed and wrote copy for multiple episodes, optimized content in WordPress when uploading, and added relevant metadata and tags. I also collaborated with web developers to make improvements to the podcast webpages. Ayla’s episode is an example of the dynamic tasks I engaged in for Anxiety Canada’s podcast; for this episode, I:
- transcribed the podcast episode,
- designed episode’s cover art using existing template,
- uploaded the audio to Castos for dissemination to podcasting platforms,
- wrote copy for the website & added copy to Castos to appear on apps like Spotify,
- assisted in organizing and directing the live filming of the episode; uploaded the final file to YouTube,
- created static social media posts announcing the episode,
- created Reels and TikTok video posts using the audio and video files,
- set up, ran, and tracked a paid media campaign in Meta & TikTok Business Suites to boost the videos and create awareness.
To listen & learn more to Ayla’s episode, click here.
Social Media Examples
Below, I’ve embedded a few examples of my social media marketing work related to the #OurAnxietyStories podcast.